AN APPROACH TO THE CONTEMPORARY TREATMENT OF VERTICAL INTEGRATION CASES IN
ANTITRUST LAW FROM A LAW & ECONOMICS PERSPECTIVE: RECENT EXPERIENCES IN THE
U.S. AND E.U.
Gönenç GÜRKAYNAK
The principles developed in the field of law & economics now play a significant
part in analyzing antitrust law matters, and their impact has consistently grown
over the past couple of decades. Any enforcement or regulation effort in the
field of antitrust law concerning vertical mergers or vertical restraints makes
economic sense only if the law & economics of vertical integration is given
the due credit. Therefore, vertical integration issues require extensive and
diligent use of the principles of law & economics.
This paper deals with the law & economics of vertical integration matters by
making use of two recent and significant precedents under U.S. and E.U. antitrust
law regimes, while also attempting to explore the connection between the prime
objective of antitrust law and the proper handling of vertical integration matters.
To that end, we also present our views on the delicacies of shaping the main
features of legal rules applicable to vertical integration matters.